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Posted:  13 Jan 2015 01:09  
Hi All,

I wanted to introduce myself as I am new to the industry and this forum.  My name is Amber Baylor.  I have a M.S. in Environmental Science and have been growing my own collection of orchids and indoor plants for the last 10 years.  After having 2 beautiful girls I have decided to start my own interiorscaping company focusing on small businesses in and around Dana Point, CA. Anyone have any advice on the the start-up capital needed for my new venture?  I am a one person operation for right now and I would like to make between $1000-$2000 per month as the owner but not sure how to structure my services. I wanted to use the top 50 plants that purify indoor air (Dr. B.C. Wolverton) as a base for the offerings I would provide to clients.  For someone very small and new any advice/direction would be very helpful!!  All my Best, Amber
Posted:  13 Jan 2015 01:20  
Funny you should ask these questions...I'm in the process of doing my next blog post for Interiorscape.com, and it's about this subject exactly...how to find your niche in the interiorscape industry! 

Without sabotaging the piece, here's a tip: don't lean too heavily on the plants-clean-the-air angle.  It's fine to include it as a bullet point in your promotional literature, but that's certainly NOT a major reason why businesses want plants.  Plus, it's still a dubious claim under real-world conditions, and you don't want to hitch your horses to that wagon as the foundation for your business.

What I do suggest is to decide on a niche you feel you can fill.  Small office is a GREAT niche for the startup company, especially when you're a one-person operation.  Others might choose high-end residential, while some folks prefer to hedge their bets and diversify more broadly.  Only you know your local market and what appeals to you and will be a workable path to pursue.  If there's a lot of small office in your area as opposed to large buildings, corporate HQs and large institutional accounts, then go for it!

Best of luck to you in your new endeavor, and keep coming back here and to the Interiorscape.com Facebook page:https://www.facebook.com/groups/interiorscape/
Posted:  14 Jan 2015 08:16  
Thank you very much Clem for your feedback!  Looking forward to reading your piece! When will you be posting the article as I would love to read it...Best, Amber
Posted:  15 Jan 2015 23:15  
Keep an eye out for it on

Posted:  28 Jan 2015 20:43  
Hi Amber,
The best advice I could give you would be to learn more about the industry by working for someone else for a year or two, before you try to commit much of your own money to the project of starting a business.  Believe me, there's lots more to it than simply taking care of plants.  Oddly enough, I also am preparing a post for the same blog as Clem (http://www.newprocontainers.com/blog/) about what I wish I'd been told before I started in the industry.  The actual jist of it is "before I started as a tech,"  but you might find it useful.  In fact, most of the information on the blog should be useful to you.  Good luck, however you go at it.
Marlie Graves
Posted:  30 Jan 2015 02:02  
Looky there, Amber...we're tag-teaming you!
Posted:  19 Feb 2015 06:31  
Amber, Welcome!. It's a great industry. There are several industry conferences with great knowledge  that will help you. There was TPIE that was in January. In April there is a symposium at Longwood Gardens in Kennett Square , PA presented by AmericanHort and PLANET. Then in July in Columbus, OH presented by AmericanHort. Check out the websites for info. AmericanHort.org. and landcarenetwork.org. Rich

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